Integrated Campaign Engineering™
In business, you can’t afford to work by trial and error. That would create massive inefficiencies, miserable customers, not to mention bottom line failure. The same is true of your marketing efforts. Many organizations lack the internal resources to manage their marketing needs effectively and need a reliable and cost effective partner to plan, design, execute and assess their campaign efforts for maximum impact. That’s why we created Integrated Campaign Engineering.
Integrated Campaign Engineering™
In business, you can’t afford to work by trial and error. That would create massive inefficiencies, miserable customers, not to mention bottom line failure. The same is true of your marketing efforts. Many organizations lack the internal resources to manage their marketing needs effectively and need a reliable and cost effective partner to plan, design, execute and assess their campaign efforts for maximum impact. That’s why we created Integrated Campaign Engineering.
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Comprehensive expertise for real results.
Our Integrated Campaign Engineering™ provides the expertise needed to drive real results by combining strategic branding with traditional, social and digital marketing. ICE™ is ideal for:
Building Customer Loyalty
Crafting Effective Messaging
Increasing Marketing ROI
Producing Strategic Content
Delivering Qualified Leads
Creating Sales Tools
Managing Brand Perception
Converting Leads to Customers
Leveraging Customer Feedback
Launching Products / Companies
Cross-Selling Between Divisions
Dominating Competitive Markets
When you partner with RAIN, you will gain access to our entire team, experience and best practices. Our approach to develop your unique story and customized campaign follows these 3 steps:
1. Discover
This is the blueprint stage. Here, we identify your unique value proposition, research competition, define audiences and dial in a highly relevant message that compels action. This includes selecting the delivery mechanisms that promise the greatest ROI.
2. Design
We then apply this messaging strategy to develop customized content. We craft the right message, at the right time, to the right person and deliver it in the right way. This includes online, hardcopy, social media and other platforms as definedby our strategy.
3. Deliver
ICE™ is a proven results-oriented methodology. Utilizing our services will boost your marketing initiatives in order to generate greater bottom line growth.
